Instagram is a well-known social media site that makes capturing and sharing highly possible. Instagram is a fun, beautiful and fast way to share life and memories with family and friends. Take videos and photos, filter them to transform their feel and look and then post them on Instagram. You can even share videos and pictures on other social media sites like Facebook, Tumblr, Twitter and more. Instagram offers a new way to see and share something to the world.
There are about 200 million active users of Instagram and about 60 million photo uploads everyday and 1.6 million photo likes every single day. Users are spending 90% of their time on Instagram on their respective mobile app making Instagram one of the best social platforms these days.
How to Become an Instagram InstaGuru Infographic Summary
Instagram-Answering the Call of Visual Marketing
Visual content is said to be more highly in demand and as a broad visual-based online social platform, Instagram allows various brands to:
- Establish ideal visual brand presence and identity
- Promote their products or brands in a more unique and creative way
- Create better and more interactive #hashtag promotions or campaigns
All of these ways can definitely help you engage effectively with customers. According to Sue B. Zimmerman, an Instagram guru and a business coach, internet marketers should really consider Instagram in communicating with individuals that you want to build credibility and trust for your exclusive business.
Ways of Becoming an Instagram Instaguru
If you want to become an Instagram guru, there are several ways to help you accomplish this. These ways can also help you improve your business and branding.
- Visualize a Creative Profile
Your bio is only a single line, so your real profile is the summation of your photos. Make sure to use unique hashtags, smart words and high resolution photos.
- Tell a Story
Whether your photos are showcasing your brand name, product or personality, you must deliver cohesive information or message about your brand which resonates with your targeted audience or niche.
- Find your Following
Following the path of hashtags is imperative because these are considered as the lifeblood of Instagram community. You need to find kindred spirits. Finding friends, suggested users and Instagram exclusive messaging system is another way of finding followers.
Engage and Enrich your Community
The primary value of this social platform is the engagement rates, so you really need to interact and contribute for a successful engagement.
Tips for Enlightened Posts
The most attention grabbing photos have subjects of images in just about two-thirds of the image. Normal or no filter is the most famous filter in Instagram. Utilize a third-party editing application to improve your pictures before uploading them on Instagram. You can also use Instagram when uploading photos of your products. These photos make it easier for customers to purchase. There are also essential steps that you can follow regarding Instagram enlightenment. These steps will enable you to share your contents properly, break down barriers, nurture your following on Instagram and many more.
Infographic source: Smedio