No matter industry or business you are in, buyers are always going to take you on a ride on whether they are going to take action and make a purchase or not. This is particularly true in the world of online marketing, as it’s so easy for brands to approach pretty much anyone, and potential buyers can hide behind an email to try and get as much as they can for free before eventually buying or going else.
In this “I Think My Buyer is Trying to Tell Me Something” infographic we get to take a humorous and visual approach to the buyer lingo that many of us are dealing with on a daily basis.
I Think My Buyer is Trying to Tell Me Something Infographic Summary
No matter what you are trying to sell or how interested your potential buyer might seem, there is a pretty good chance you are going to hear a pattern of the same excuses from the day after day.
- Wouldn’t it be nice if selling was easy? The dream of simply asking a customer if they would like to buy something and having them say yes, seems to turn into a nightmare on a daily basis.
- “I need to think about it” is one of the most commonly used excuses from buyers, which really means they just want to wait to tell you “no” later on… yet still leaving that sliver of hope that they might become a paying customer.
- “The timing just isn’t right” is another common saying buyers will give when getting approached and told to make a decision. This answer can speculate that things aren’t going too well at their company and that the potential buyer doesn’t want to ask the person who is making all of the big decisions if they are actually interested in your product or service.
- “Can we get an extended demo or trial?” is every sellers favorite thing to hear… well, not exactly. While it might seem like a customer is interested when they are asking for an extended trial version, they are likely just trying to extend their free use before going to the competition.
How many of these common buyer excuses are you hearing on a daily basis? No matter if you go back 50 years or ahead into the future another 50, it’s likely you are going to keep on hearing the same thing!
Infographic source: HubSpot